LFCHD uses Pokémon GO to highlight physical fitness
The Lexington-Fayette County Health Department launched a special promotion using the Pokémon GO craze to highlight the importance of walking and daily exercise.
Information will be posted on LFCHD social media announcing the the 650 Newtown Pike location as a Pokemon Gym (and if none of that makes sense to you, ask a Pokémon GO player to translate!). Players will be encouraged to visit the location between 9 a.m. and 4 p.m. Monday-Thursday and 9 a.m.-noon Friday to pick up health information, including the benefits of daily walking, safety tips while playing Pokémon GO and details on LFCHD programs, and a chance to win prizes. The contest ends Sept. 30. LFCHD employees are not eligible to win.
Players who pick up the flyer will be instructed to post a pre-scripted message about physical activity and the LFCHD in order to be entered into the prize drawing. After 1-2 weeks, we will place the contest information on our social media, thus allowing participation for those who are unable to visit 650 Newtown Pike during the regular business hours.
Please see the flyer below for information, and please help spread the word by sharing our existing posts on Facebook or retweeting us on Twitter!